There are plenty of articles already out there that dig into this question and list the different pros and cons. But as in most cases, the honest answer is “it depends”.

When users search for things like “men’s waterproof jacket mountain equipment” they’re seeking help. What they expect is for the search engine to understand their intent, interpret it and return products, content or both that match.

Almost any person working with search is somehow aware of Synonyms and their importance when optimizing search to improve recall. Therefore, it will be no surprise to say that adding synonyms is one of the most essential methods of introducing domain-specific knowledge into any symbolic-based search engine.

Over the last 15 years, I have been in touch with tons of Search Analytics vendors and services regarding Information Retrieval. They all have one thing in common: to measure either the value or the problems of search systems. In fact, in recent years, almost every Search Vendor has jumped on board, adding some kind of Search Analytics functionality in the name of offering a more complete solution.

Series: Three Pillars of Search Quality in eCommerce In the first part of our series, we learned about Search Quality dimensions. We then introduced the

One of the biggest causes of website failure is when users simply can’t find stuff on your website. The first law of e-commerce states, “if

Information Retrieval (IR) systems are a vital component in the core of successful modern web platforms. The main goal of IR systems is to provide